Client: Falmouth University
Project: MA Graphic Design (online) course branding, strategy and visual identity
Services: Art Direction, Graphic Design, Branding
Falmouth University commissioned Transmission to create the brand identity, strategy and content creation for their new MA Graphic Design (online) course. We developed the 'Global Exploration of Graphic Design' strategy, in collaboration with our friends at Unlimited Design, to accentuate the online format of the course that encourage students to explore graphic design from a global perspective. Our brand direction features a paired back, black and white typographic design that pairs two languages (one English and one non-English) that can be adapted to mirror the languages spoken by the global student cohort. This dual language approach enhances the global and collaborative nature of the course, which is applied to all digital, print, animated assets and the student learning platform which ensures each student feels welcome, no matter where they are in the world.
Art direction and graphic design: Transmission
Graphic design and animation: Unlimited
MA Graphic Design (online) course branding and visual identity
MA Graphic Design (online) animated brand identity
MA Graphic Design (online) course branding and visual identity
MA Graphic Design (online) animated course branding and video interview content creation
MA Graphic Design (online) prospectus cover
MA Graphic Design (online) prospectus cover design
MA Graphic Design (online) prospectus and editorial cover design, alternative language options
MA Graphic Design (online) prospectus interior spread
MA Graphic Design (online) prospectus interior spread
MA Graphic Design (online) Canvas student learning platform
MA Graphic Design (online) canvas student learning platform